Type of Publication: Article in Journal

The customer’s perceived value-in-use of voice-assisted smart products and its impact on continuance intention: a trade-off between benefits and costs

Author(s):

Kowalczuk, Pascal; Hof, Nick

Title of Journal:

Journal of Product & Brand Management

Publication Date:

2025

Digital Object Identifier (DOI):

doi:10.1108/JPBM-08-2023-4670

Citation:

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