Art der Publikation: Beitrag in Zeitschrift

The customer’s perceived value-in-use of voice-assisted smart products and its impact on continuance intention: a trade-off between benefits and costs

Autor(en):

Kowalczuk, Pascal; Hof, Nick

Titel der Zeitschrift:

Journal of Product & Brand Management

Veröffentlichung:

2025

Digital Object Identifier (DOI):

doi:10.1108/JPBM-08-2023-4670

Zitation:

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